Citizens Business Bank Arena has announced the position of General Manager has been filled by Adam Millar. He will take on the day to day duties of a General Manager as of (Date TBD), 2018. “We are pleased to welcome Adam to Ontario and look forward to his expertise in managing and booking an entertainment venue.” said Michael Krouse, Regional Vice President of SMG Worldwide. “His experience in the industry and core strength of working in Southern California will ensure we will continue to meet our goals since taking over management of the venue on July 1, 2016.” Adam will lead the team and continue to build upon the improved content and guest experience upgrades at Citizens Business Bank Arena.
Adam Millar began his career in the entertainment industry as an intern for SMG at the Los Angeles Memorial Coliseum & Sports Arena, working his way up to Event Manager. Following that, he served as the Director of Event Management for the SMG-managed Network Associates Coliseum & Oakland Arena until taking on the position of Managing Director for The Forum. Adam’s career then included positions as the Director of Booking & Event Services at Staples Center, Theatre Operations Manager of The Greek Theatre, and Director of National Events for USA Water Polo, all in the Los Angeles area. Most recently, Adam has served as General Manager of City National Grove of Anaheim since 2005.
Knowledge and work experience in several positions within a venue will provide Adam the tools to educate and lead the team at Citizens Business Bank Arena. He has a B.S. in Business Administration from San Diego State University and is a graduate from International Association of Venue Managers (IAVM) Oglebay Venue Management School. He is a 2018 Candidate for the IVAM Certified Venue Executive (CVE) Certification.
Adam, a sports and music fan, resides in Long Beach with his wife Doreen, and their family.